What does Facebook Shops mean for your business?
Why Facebook Shops? Whether from a business owners’ perspective or from your own consumer habits recently, we all know that…
Accessibility of digital content, does your content pass the test?
Accessibility of digital content, does your content pass the test? A contrast checker will test your foreground and background colours…
NOW TIP #7
Are you wondering what role your search, social and email campaigns played in a recent conversion? Or how long the…
NOW TIP #6
You can check out the ‘17 Things You Should Be Doing to Improve Your Google Analytics Setup‘ blog on our…
Run dynamic retargeting ads to avoid losing sales and opportunities.
Could you be losing sales by not accurately retargeting potential customers? Consider using dynamic retargeting ads to reach larger audiences…
NOW TIP #4 Create and track goals in Google Analytics
Goals are important to measure exactly how your website is contributing to your business. Sure, newsletter subscribers don’t directly add to…
The world changed when COVID-19 struck: Is your website prepared for what’s to come?
Even before the world saw the seismic changes brought about by the COVID-19 pandemic, many marketing teams saw 2020 as…
Ensure your site is trustworthy, credible and legitimate.
Anyone can start their own digital commerce site these days. With platforms like Shopify, Wix.com, Weebly, Squarespace and WooCommerce you…
Desktop traffic has increased, consider adjusting your ad strategy.
As our online purchasing behaviours change due to the Coronavirus lock-down measures, many customers will be shopping at home, visiting…