Digital Mavens
Digital Mavens




,
Enable Ecommerce Tracking to collect more purchase and transaction data

By utilising ecommerce tracking you can correlate your sales data, website usage data and conversion path data to acquire insight into how efficiently your digital marketing ecosystem is operating.

The ecommerce data we regularly review to better understand buying behaviours from a customers perspective are Shopping Behaviour, Checkout Behaviour, Product Performance and Sales Performance.

Check out our 17 Things You Should Be Doing to Improve Your Google Analytics Setup article or get in touch with your google analytics query today.

Tags

Related Blogs

Are you focused on digital commerce?
If you need help getting started into digital commerce or need help optimising your existing ecosystem, please contact us. We are Shopify and BigCommerce partners and have extensive experience strategising, building, optimising and connecting digital commerce platforms to drive sales and improve customer lifetime value.
Read More
NOW TIP #11 Pour Principles
Now Tip 11: POUR Principles
Functional accessibility of your website for users to distinguish, navigate, understand and interpret through assistive technologies can be achieved by applying the POUR principles to web development as recommended by @w3c.
Read More
Happy 6th Anniversary as a Shopify Partner!
We can't believe it's been 6 years since the Digital Mavens became a Shopify Partner (April 2018). What an awesome ride it has been. We have loved being on the journey and seeing Shopify truly become the global leader in ecommerce! Once we migrated our ecommerce clients to Shopify, they have loved how '"easy" it […]
Read More
Categories
Copyright ยฉ 2024
Chat to the Chief
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram