Functional accessibility of your website for users to distinguish, navigate, understand and interpret through assistive technologies can be achieved by applying the POUR principles to web development as recommended by W3C.
Learn to develop good user stories and turn them into a competitive advantage for your team. A user story is short, specific and goal-oriented. In one sentence, a user story will describe user type, what that user wants, and why. Creating a user story also aids cross-department communication and understanding. They open an opportunity for […]
Even before the world saw the seismic changes brought about by the COVID-19 pandemic, many marketing teams saw 2020 as the year of the website upgrade. According to research conducted by Hubspot at the beginning of the year, 63% of marketers are looking to carry out an upgrade this year, evidence that the digital world has significantly […]
If you make sure your Google Analytics setup is completed properly it can give you invaluable data on your site users and their behaviours. The improvement in data quality will help you to continually optimise your site experience and make better more timely data-driven decisions. Here are 17 things you should be doing to improve […]
