BFCM is a thing in Australia, but why?
For the last 3 months my inbox has been flooded with emails for blogs, webinars and tools to help me…
Create and regularly update your Google My Business profile
Even if you don’t have a website you can still get good visibility in the Google SERPS with a My…
Social Media and Customer Service
Social plays a significant role in your customer service strategy and providing a seamless multi-channel customer experience. A few years ago…
Use Google Optimize to kickoff your experimentation programs
Easy to setup and free for up to five concurrent experiments Google Optimize is a great way to start to…
15: User Stories in UX Design Process
Learn to develop good user stories and turn them into a competitive advantage for your team. A user story is…
Create behaviour triggered email automations to drive higher revenue.
According to a stat from Klaviyo, you can experience an 11x increase in average revenue per receipt for flows triggered…
NOW TIP #7
Are you wondering what role your search, social and email campaigns played in a recent conversion? Or how long the…
NOW TIP #4 Create and track goals in Google Analytics
Goals are important to measure exactly how your website is contributing to your business. Sure, newsletter subscribers don’t directly add to…
The world changed when COVID-19 struck: Is your website prepared for what’s to come?
Even before the world saw the seismic changes brought about by the COVID-19 pandemic, many marketing teams saw 2020 as…