According to a stat from Klaviyo, you can experience an 11x increase in average revenue per receipt for flows triggered by behaviour compared to campaigns. Whether converting leads to customers or delighting your existing customers, triggered flows or email automations are all about executing personalised, contextual emails in a timely fashion. We’re talking going beyond […]
Anyone can start their own digital commerce site these days. With platforms like Shopify, Wix.com, Weebly, Squarespace and WooCommerce you can create your own basic webstore in as little as a day. You can also stick your credit card down on Facebook or Google Ads and instantly start spending money on advertising for your new […]
Could you be losing sales by not accurately retargeting potential customers? Consider using dynamic retargeting ads to reach larger audiences in the consideration phase without creating a magnitude of ad variations - whilst still targeting potential customers with personalised, value-adding content specific to their buyer journey. For example, serve your cart abandoners a dynamic ad […]