Now's the time to create a Google Analytics (GA4) property, you can run this alongside your existing Universal Analytics property. Combining both website and app data GA4 has answered our analytics prayers, automating the collection of basic event data, as well as enabling both cross-platform and more sophisticated cross-device reporting. Whether you have an app […]
Disability prevalence affects 1 in 5 Australians* and includes individuals who have visual, motor, auditory, speech, or cognitive disabilities. Incorporating WCAG guidelines on Digital Accessibility to web design and web development improves the user experience helping to achieve your website goals.
If you make sure your Google Analytics setup is completed properly it can give you invaluable data on your site users and their behaviours. The improvement in data quality will help you to continually optimise your site experience and make better more timely data-driven decisions. Here are 17 things you should be doing to improve […]